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WestCycle’s Board ensures there is a high level of governance. The Governance and Risk Committee advise the Board and oversees the development of policies, charters, codes of conduct and risk management. The Finance and Audit Committee provide monthly finance reports to the Board, oversee the budget and reporting process and manage the delegations.
The Board calendar schedules regular attention to strategy, risk, trends, issues, finance and stakeholder engagement. Our governing principles are underpinned by our commitment and dedication to seeing more people cycling, and enjoying healthier and safer living across Western Australia.
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Our governing principles are underpinned by our commitment and deciation to seeing more people cycling, and enjoying healthier and safer living across the entire Western Australia.
Independent Director
Independent Director
Elected Director – Off Road
Elected Director – Transport, Safety and Advocacy
Independent Director
Independent Director
Independent Director
Independent Director
Independent Director
Independent Director
Debbie is a Chartered Accountant, GAICD, and experienced Executive Leader with 30 years experience spanning professional services, large private family business and not-for-profit organisations. She has held Non-Executive Director roles for 10 years, primarily in the not-for-profit sector spanning arts, community services and leadership development. She has been a Finalist in the WA Telstra Business Women’s Awards, and holds an Executive and Organisational Coaching Certificate. Debbie is currently the Executive Manager Corporate Services at Identitywa.
Debbie is a keen mountain biker. She has been an active member of the WA mountain bike community for 20 years as a competitor, a volunteer and former WAMBA Treasurer and now as a recreational rider can be found most weekends riding her bike in the Perth hills with an awesome bunch of women.
Elected Director – Off Road
Tim has been in senior leadership and strategic development roles for more than twenty years. He is currently Director of Executive Education in the School of Business and Law at Edith Cowan University and is a past Assistant Commissioner and General Manager in the public service. He is an Accountant (FCPA) and sits on the Divisional Council of CPA Australia. Tim has been involved in racing mountain bikes, BMX and triathlon for many years, both as a father of two children who race and as a past and current bike racer. Tim is the current Over 50 State Champion in downhill mountain bike. He is also a very regular and enthusiastic transport cyclist; frequently seen in a suit and tie riding to meetings in the city on a mountain bike.
Elected Director – Transport, Safety and Advocacy
Craig is recognised as a high performing leader in the traffic, transport and road safety industry through a 38 year career where he has gained extensive experience at operational and strategic levels. Craig is currently the Manager Project Development at Main Roads WA where he is the leader of the development of road safety, cycling and congestion projects in the Perth area. Craig is the acknowledged expert of the Principal Shared Paths (PSP) program and previously had the lead role for the development and implementation of the WA Bike Network Plan. At the Department Transport he led the Active Transport team which encourages more active and sustainable modes of transport, the core element of which is to make WA a place where bike riding is a safe, connected, convenient and widely-accepted form of transport.
Craig was instrumental in developing an integrated cycling network for Perth and Peel, in addition to strategic bike network plans for regional areas. Given Craig’s vast local, national and international experience in bike riding infrastructure, knowledge of government processes and broad network, Craig is an ideal candidate to lead the Transport, Safety and Advocacy Advisory group for WestCycle. Craig is a committed bike rider and champion for cycling having been Chair of Cycling, Walking Australia New Zealand (CWANZ).
Independent Director
Denise Sullivan has a career spanning over twenty years in senior management and executive roles in the state public and not-for-profit health sectors. In her usual role of Director Chronic Disease Prevention with the Western Australian Department of Health, she leads the development of state chronic disease and injury prevention policy and planning frameworks and contributes to the shaping of the national preventive health policy agenda. Her professional interests cover many aspects of chronic disease and injury prevention encompassing health communications, health promotion and research, public policy on health and workforce planning and development. She has a particular interest in furthering collaborations with other sectors with a mutual interest in promoting a more active and healthier WA community, and creating and sustaining environments that support this. Denise is a graduate of the Australian Institute of Company Directors and the Leadership WA Signature Program, and an Associate Fellow of the Australian Institute of Management and the Australian College of Health Service Managers. She is a recreational cyclist and recent convert to mountain biking (although trainer wheels still on!).
Independent Director
Geoff is the founder and Managing Director of Haeberlin Consulting. He has more than 20 years’ experience in organisation, brand, market and customer strategy development and implementation. Working at board and senior executive level, Geoff has consulted to a wide range of clients including Bankwest, Crown, HBF, East Metropolitan Health Service and Healthway as well as State and Federal Government. Geoff has a Bachelor of Commerce (Marketing), is a Non-Executive Director of Future Living Trust, a past Director of WorkFocus Group and previous member of the Curtin University School of Marketing Advisory Board. An enthusiastic triathlete, Geoff is passionate about the opportunities and unique benefits of cycling in WA for recreation, commuting and competition.
Independent Director
Sarah has over 15 years’ experience in Australia and internationally in private practice and in-house legal, governance, risk and compliance roles. Sarah currently holds the role of General Counsel and Deputy Company Secretary with an ASX listed company, St Barbara Limited and is responsible for leading the legal function and providing high quality support to the Company Secretary. She holds Bachelors of Arts and Laws and is a Graduate of the Australian Institute of Company Directors (AICD). Sarah is an active member of the AICD and the Governance Institute and a participant of the 2019 AICD Director Pipeline Program. Sarah previously held a non-executive directorship with Bicycling Western Australia. She enjoys recreational cycling with her young family on weekends and attending professional road cycling events as a supporter and spectator. Sarah is an independent, non-executive director of WestCycle.
